When you set up your website, you probably did so with the traditional desktop computer in mind. Not too long ago, just about everyone viewed websites from the confines of the PC at their homes and offices.
We live in an age where consumers have become accustomed to getting what they want, when they want it. And if it isn’t easy for them to do through one company’s services, they’ll simply go to another company instead.
Up until a few years ago, the vast majority of people accessed the Internet from their desktop or laptop computers and the most common screen resolution was 1024×768. Now things have changed a great deal and this resolution is one of the rarest. Today, people access the Web from a multitude of different devices, with mobile traffic increasing exponentially every year.