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Marketing

Excelsior College

Albany Billboards – Putting Your Business on the Map

Business advertising is a necessary element for a venture to grow and be known. The lack of an effective advertisement agenda is most likely to kill any business plot you are intending to engage in. Televisions, radios, newspapers and the Internet have been very helpful in promoting one’s business to the world. As the competition tightens, more and more advertising ideas are set out to conquer the minds of the consumer. Companies spend a great fortune to create the best product ad or business ad.

Albany, NY Print Media

Attention, upstate New York: Elite Venture Media designs print advertising, too! Results-oriented creative fits your print media marketing goals. 

Top 10 Online Marketing Tips

Whether your company does business online or maintains a brick and mortar presence alone, you cannot afford to ignore the power of the web and social media. Social media sites like Facebook and Twitter have changed the landscape forever, and learning how to harness these popular Web 2.0 technologies can change your business for the better.

Measuring Effectiveness

Brand and advertising tracking research has long been a trusted tool for marketers to measure the effectiveness of advertising and other marketing initiatives. Even during the time when the media landscape was dominated by television, advertising effectiveness measurement was a complex task, which required a diligent approach and a sound understanding of how media interacts with consumers and vice versa.

New Google+ Profile Pages Gives Business a Unique Voice

When Facebook first came on the scene, it was primarily a way for individuals to connect with one another. It took a lot longer for Facebook to catch on with the business world, but today many businesses have a presence on the popular social media site.

Watch Out for These Social Media Marketing Myths

The original Internet changed the way we work and live, and the way we interact with one another. The coming of Web 2.0 promises to be just as revolutionary, and just as important to businesspeople around the world.

How SEO and PPC Helps Small Business Thrive During the Holidays

With gasoline prices hovering near all-time highs, consumers are expected to flock to online shops to get their holiday shopping done this year. Shopping online has a number of important benefits for holiday shoppers, including better selection, great prices and of course lower gasoline costs.

Promoting Your Business on Facebook

Social networking sites are one of the most recent and powerful marketing tools for businesses today. As Facebook has the largest network of users, it would be foolish to ignore its potential.

Your Web Site Home Page is Like a First Date

Never underestimate the power of your Web site’s home page.  If it’s attractive, is engaging without talking too much, makes Emily Post proud and takes your number, then your home page is a keeper.  Just like a great first date.

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