Social networking sites are one of the most recent and powerful marketing tools for businesses today. As Facebook has the largest network of users, it would be foolish to ignore its potential.
Cloud computing, software as a service (SaaS), online software: all are terms for the same great idea. It was a great idea for years, but only in theory. The idea itself couldn’t be faulted, but its implementation could.
Some businesses rely on a content management system to update the business website with new information. If you prefer to use a personal approach to updating your company website, remember customers are engaged by interesting features. Invest time in designing the right content, and you will make it easier for consumers to make decisions. Try these seven ideas to add stimulating features to your company’s web domain.
Entrepreneurs should pursue the marketing goal of building their small business brand throughout the year. For example, you can feed information about your company to Web consumers who like to choose companies based on what they read online.
With gasoline prices hovering near all-time highs, consumers are expected to flock to online shops to get their holiday shopping done this year. Shopping online has a number of important benefits for holiday shoppers, including better selection, great prices and of course lower gasoline costs.
Never underestimate the power of your Web site’s home page. If it’s attractive, is engaging without talking too much, makes Emily Post proud and takes your number, then your home page is a keeper. Just like a great first date.